Google Adwords

With Google Ads you can choose where your ad appears, set a budget you’re comfortable with and measure the impact of your ad.
There’s no minimum spending commitment. You can pause or stop the service with 1 months notice.

You can reach people as they search for keywords or phrases.
Your ad can appear on Google and its partner websites so customers see your ads everywhere online.
With cost-per-click (CPC) bidding, you’re charged only when someone clicks your ad.

Instant Results

With Google Ads you can have your first visitors and buyers within hours. Google Ads results are immediate. Typically, within hours of starting your Google Ads campaign, you will start to see an increase in website activity. You can also just as easily increase your ad spend to get a bigger boost.

Control Your Budget

Google Ads, once set up correctly, can be much cheaper then traditional marketing like print or media. You can either increase or decrease your spend depending on how much money you’ve budgeted for your online marketing.

Target Your Market

(Maximum Relevance) An advantage of Google Ads is that your ads will be highly relevant, and will be shown to people who’re looking for your products or services. Target specific locations like cities or even within a radius. You can also time your ads to be displayed certain hours of the day.

Measure Your Campaign

Measuring your ads is something that’s almost impossible to do using traditional advertising. Get exactly how many clicks, impressions, bounce rates and demographics click through to further hone your online campaign.


Google Ads, in a Nutshell

Google AdWords, now known as Google Ads, is an online advertising platform developed by Google that allows businesses to create and display ads across the Google network, including search results and partner websites. It is a powerful tool for driving traffic, increasing brand awareness, and generating leads and sales.

1. Pay-Per-Click (PPC) Advertising

  • Cost-Efficiency: Google Ads operates on a pay-per-click model, meaning you only pay when someone clicks on your ad. This ensures your advertising budget is spent directly on potential leads or customers.
  • Bid Strategy: Advertisers set bids on keywords relevant to their target audience, competing to have their ads appear in the search results or on websites.

2. Keyword Targeting

  • Relevance: By selecting relevant keywords, businesses can ensure their ads are shown to users actively searching for products or services similar to what they offer.
  • Ad Rank: The position of your ad is determined by a combination of your bid, the quality and relevance of your ad (Ad Quality Score), and the expected impact of your ad extensions and other ad formats.

3. Audience Targeting

  • Demographics and Interests: Google Ads allows targeting based on demographics (age, gender, location) and user interests, helping to reach a more specific and relevant audience.
  • Remarketing: You can create campaigns to target users who have previously visited your site but did not complete a desired action, encouraging them to return and convert.

4. Ad Formats

  • Search Ads: Text ads that appear at the top or bottom of Google’s search results pages when users search for specific keywords.
  • Display Ads: Visual ads that appear on websites within Google’s Display Network, which includes millions of sites and apps.
  • Shopping Ads: Product-based ads that appear on Google Shopping and within Google Search, showcasing your products directly to potential buyers.
  • Video Ads: Ads that appear on YouTube and across the Google Video Network.
  • App Ads: Ads designed to promote mobile apps, appearing across Google’s platforms.

5. Analytics and Optimization

  • Performance Tracking: Google Ads provides detailed metrics on ad performance, including impressions, clicks, conversion rates, and cost-per-click (CPC). This allows businesses to measure the effectiveness of their campaigns.
  • A/B Testing: You can run multiple versions of an ad to see which performs better, enabling continuous optimization and improvement.

6. Budget Control

  • Flexible Budgeting: Advertisers can set daily or campaign-level budgets, giving them control over their spending and the ability to adjust based on performance and goals.
  • Cost Management: Tools within Google Ads help manage costs by allowing maximum bid settings, limiting spending, and preventing overspending on less effective ads.

7. Local and Global Reach

  • Local Ads: Businesses can target ads to specific geographic areas, making it ideal for local advertising.
  • Global Campaigns: The platform also supports global advertising efforts, helping businesses reach audiences worldwide.

Get Going in Just 5 Steps

Choose Your Spend And Contact us

Carefully decide on how much you can spend on a monthly basis (remember to add in the management fee) and then contact us below.

Complete a Short Interview

Within 24 hours a dedicated account manager establishes your specific requirements by means of a telephone interview.

Add Your Payment Details to Google

Once your campaign has been set up, you will be required to make your first payment to Google – we will walk you through this step by step.

Relax & Watch as Your Campaign Goes Live

Carefully decide on how much you can spend on a monthly basis (remember to add in the management fee) and then contact us below.

Watch Your Sales Grow

Every month we will send you a report on how your campaign is doing, while doing monthly maintenance on your account.

Google Ads is a versatile and powerful advertising platform that helps businesses of all sizes reach their target audience, drive traffic, and achieve marketing goals through targeted, measurable, and cost-effective ad campaigns. Whether you’re looking to increase brand visibility, attract new customers, or drive sales, Google Ads provides the tools and flexibility needed to maximize your advertising impact.

The Geeky Stuff - The Whole Truth And Nothing But

You will have a dedicated account manager who will learn about your business and customer base intimately to understand what makes them tick.

Adverts need to appeal to the right audience, so having the right copy created for your ads is essential.

Once-a-week PDF reports on your ads keep you in the loop as well as a once-a-month consultation with your account manager to discuss strategy.

Billing made easy, paying only for the services we provide you. Month-to-month billing with one month’s notice of cancellation means no fixed-term contracts.


We will manage your account to maximise your spend and make sure not a cent more of your budget is spent.


From choosing the right keywords to writing the copy, free setup now comes standard for your ad-campaigns.


Choose Your Package

Let us help you reach new customers and grow your business with highly effective, measurable and affordable pay-per-click (PPC) advertising.
It gives you the competitive edge online.


Advertise spend per month

R 0 - 5000
  • +R1293.60 + VAT/month
  • Management Fee

Advertise spend per month

R 5001 - R9999
  • +R2695 + VAT/month
  • Management Fee

Advertise spend per month

R 10 000 or more
  • +R3773 + VAT/month
  • Management Fee

Are You Ready to Grow Your Business on Social Media

Just give us a call on +27 87 943 2606 or leave your details with My Webspace and one of our team members will contact you, it’s that easy!